Valor & Violet is proud to carry full, high-quality product lines from Aveda, Smashbox, and Bumble & Bumble.


Available at our Ames location.

Aveda’s mission is to care for the world we live in, from the products we make to the ways in which we give back to society. At Aveda, we strive to set an example for environmental leadership and responsibility, not just in the world of beauty, but around the world.


Available at our Ankeny location.

Our makeup was born in a Los Angeles photo studio and put to the test by professional makeup artists and photographers. Right away we knew that our primers, foundations and lipsticks (all made cruelty-free) were the secret to perfect pictures. Inspired by our on-set expertise, we make high-quality, super-comfortable products that give you that gorgeous look anytime, on or off duty, in front of the camera or behind the lens.

Bumble & Bumble

Available at our Ankeny location.

Stylists at Bumble & Bumble wanted products with editorial quality and unparalleled versatility – since they didn’t exist, we made our own. After several years and dozens of innovations, our top-of-the-line range is one of the industry’s most coveted.

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Disclaimer: If you are unhappy with a purchase, you may exchange it for a different product. However, we do not issue refunds.